HVACRankerMarketing Audit Report
Local SEO Audit

Air New Solutions

42/100Grade: D
Map Pack Visibility0/100
Google Business Profile70/100
Review Reputation65/100
Citation Health93/100
Keyword Rankings0/100
Technical Health63/100
Revenue Opportunity
$3,330 — $12,500-$37,500/month
Missing keyword traffic
2220 searches x 3% CTR x 10% conversion x $500 avg job value
Not in map pack for 5 keywords
Map pack gets ~42% of clicks for local searches. Ranking in the 3-pack for even 1 keyword could add 5-15 new service calls/month.

Map Pack Visibility

Where you appear when customers search Google Maps

Search TermYour Position#1 Ranking BusinessRatingReviews
HVAC contractor Miami Not foundEvo air4.336
AC installation Miami Not foundACEXTRA, Inc4.848
furnace repair Miami Not foundFilterbuy HVAC Solutions - Miami FL - Air Conditioning Service4.810
heating and cooling Miami Not foundFilterbuy HVAC Solutions - Miami FL - Air Conditioning Service4.810
air conditioning service Miami Not foundFilterbuy HVAC Solutions - Miami FL - Air Conditioning Service4.810
Top Competitors in Your Market
Filterbuy HVAC Solutions - Miami FL - Air Conditioning Service (5 keywords)Cool Solution Services (4 keywords)ACEXTRA, Inc (4 keywords)Harbor Air Conditioning (4 keywords)Veteran Services (4 keywords)

Keyword Rankings

What customers are searching for — and whether they find you

KeywordMonthly SearchesCPCYour Position
HVAC contractor Miami140$2.51Not ranking
AC installation Miami590$6.55Not ranking
furnace repair Miami20Not ranking
heating and cooling Miami880$10.31Not ranking
air conditioning service Miami590$26.71Not ranking
Monthly Search Volume by Keyword
Ranking
Not ranking
2,220
Total monthly searches
2,220
Searches you're missing
0/5
Keywords ranking

Google Business Profile

How complete and optimized your GBP listing is

1

Business hours not set on GBP

2

No online booking URL set on GBP

3

Photo count (61) is well below competitor average (128)

Review Count: You vs Competitors
How You Compare to Top Competitors
BusinessRatingReviewsPhotosClaimedBooking
Air New Solutions (You)4.915061
Cool Solution Services4.7192156
Southern Comfort Air Conditioning & Builders4.9147
Reliable Air Conditioning4.5133397
ACEXTRA, Inc4.84857
AC Solution RG Corp54734

Review Reputation

How your review presence compares to competitors

150
Total Reviews
4.9
Average Rating
65%
Response Rate
+6
Reviews (90 days)
Review Reputation: You vs Competitors
BusinessReviewsRatingResponse Rate
Air New Solutions (You)1504.965%
Evo air364.330%
Southern Comfort Air Conditioning & Builders1474.90%
Cool Solution Services1924.7100%
1

Review response rate is 65% — aim for 90%+ to maximize ranking signals

Citation Health

Your presence across 11 major directories

9/11
Directories Found
93%
Citation Score
0
NAP Issues
Directory Presence
Google Business Profilecritical
Yelphigh
Facebookhigh
BBBhigh
Angi (Angie's List)high
HomeAdvisormedium
Thumbtackmedium
Nextdoormedium
Yellow Pageslow
Bing Placeslow
MapQuestlow

Technical Health

Site speed, schema markup, and SEO fundamentals

47/100
Performance
90/100
Accessibility
96/100
Best Practices
92/100
SEO
LCP
6.0s
Largest Contentful Paint
CLS
0.009
Cumulative Layout Shift
FCP
4.7s
First Contentful Paint
TTI
9.0s
Time to Interactive
Schema Markup
ImageObjectImageObjectImageObjectImageObjectImageObjectImageObjectLocalBusinessHomeAndConstructionBusinessHVACBusinessFAQPageServiceOrganization
1

Mobile PageSpeed score is 47/100 — below 50 threshold

2

LCP is 6.0s — should be under 2.5s for good Core Web Vitals

3

Missing recommended schema types: LocalBusiness, HomeAndConstructionBusiness, HVACBusiness, FAQPage, Service, Organization

4

Missing Open Graph tags (og:title, og:image)

Priority Issues

The most impactful things to fix right now

1

Business hours not set on GBP

2

No online booking URL set on GBP

3

Photo count (61) is well below competitor average (128)

4

Review response rate is 65% — aim for 90%+ to maximize ranking signals

5

Mobile PageSpeed score is 47/100 — below 50 threshold

6

LCP is 6.0s — should be under 2.5s for good Core Web Vitals

7

Missing recommended schema types: LocalBusiness, HomeAndConstructionBusiness, HVACBusiness, FAQPage, Service, Organization

What This Means for Air New Solutions

In plain English — what's broken, how to fix it, and what you'll gain

Customers can't find you on Google Maps

The problem: When someone in Miami searches for HVAC services, your business doesn't appear in the Google Maps results. Right now, Filterbuy HVAC Solutions - Miami FL - Air Conditioning Service is showing up instead — across 5 different search terms.

The fix: Optimize your Google Business Profile — add more photos (trucks, job sites, team), post weekly updates, respond to all reviews, and ensure your categories match what customers are searching for.

The outcome: The Google Maps 3-pack gets roughly 42% of all clicks for local searches. Getting into that top 3 for even one keyword could bring in 5-15 new service calls per month — without spending a dollar on ads.

You're invisible for 2,220 monthly searches

The problem: People in Miami search Google 2,220 times every month for HVAC services. Your website doesn't appear in those results. Every one of those potential customers is finding your competitors instead.

The fix: Create dedicated pages on your website for each service you offer, optimized for what customers actually search. For example, a page specifically about “HVAC contractor Miami” with clear information about what you offer, pricing, and how to book.

The outcome: Even capturing 3% of that missed traffic and converting 10% to bookings means approximately 7 new customers per month — at an average HVAC job value of $500, that's $3,500/month in additional revenue.

Your website is too slow — customers leave before it loads

The problem: Your website scores 47/100 on Google's mobile speed test. Your largest content takes 6.0 seconds to paint (should be under 2.5s). Time to Interactive is 9.0 seconds — users can't tap buttons or fill forms until the page finishes loading. 53% of visitors abandon a site that takes more than 3 seconds to load.

The fix: Optimize images, remove unnecessary scripts, and improve server response time. These are standard technical fixes that any web developer can implement in a few days.

The outcome: A faster website means better Google rankings, fewer visitors leaving, and more customers completing bookings. Sites that improve from poor to good speed scores typically see a 15-25% increase in conversions.

Your Google Business Profile has gaps your competitors don't

The problem: Business hours not set on GBP. Your competitors have more complete profiles — more photos, more frequent posts, and more detailed service information.

The fix: Add at least 25+ high-quality photos (trucks, job sites, team, before/after), post updates weekly, respond to every review within 24 hours, and add all relevant business categories.

The outcome: Businesses with complete Google profiles get 7x more clicks than those with incomplete ones. This is the single easiest fix with the highest return.

You're leaving reviews unanswered — and it's costing you rankings

The problem: Your review response rate is 65%. Your top competitor responds to 30% of their reviews. Google uses owner responses as a ranking signal — businesses that reply to reviews rank higher in the Map Pack.

The fix: Respond to every Google review within 24 hours. AI review management can draft personalized, professional responses automatically — for positive and negative reviews alike.

The outcome: Businesses that respond to 90%+ of reviews see a measurable lift in Map Pack rankings. Plus, responding to negative reviews recovers up to 30% of unhappy customers.

The bottom line

Air New Solutions has the fundamentals — 150 reviews, a 4.9-star rating, and an established presence in Miami. But the digital marketing infrastructure isn't keeping up. The issues above aren't about your service quality — they're about whether customers can find you online. Fix these, and the calls will follow.

Complete SEO Package

Want us to fix everything in this report?

We'll implement every fix identified in this audit — Google Business Profile optimization, website technical fixes, schema markup, and citation cleanup. Flat fee, no surprises.

$1,500setup+$299/mo
Implementation (one-time)
  • GBP optimization (categories, photos, hours, booking)
  • Schema markup (LocalBusiness + HVACBusiness)
  • On-page SEO fixes (titles, metas, headings, alt text)
  • Citation cleanup across 60+ directories
  • Core Web Vitals & speed improvements
  • Competitor gap analysis & keyword strategy
SEO Autopilot (monthly)
  • AI review replies — every review answered in seconds
  • Review campaigns — SMS/email requests after every job
  • Ongoing citation monitoring & sync
  • Monthly GBP posts (AI-generated, HVAC-specific)
  • Map Pack ranking tracking & performance reports
  • Negative review alerts & reputation monitoring

100% Satisfaction Guarantee — If we don't implement every fix in this report, you don't pay.

60-Day Money-Back Guarantee — If your Autopilot doesn't improve your visibility in 60 days, full refund.

Implementation in 2–3 weeks Cancel autopilot anytime No long-term contracts

Questions? Want to discuss your specific situation?

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Generated by HVACRanker Marketing Audit · hvacranker.io · Confidential

Data sourced from Google PageSpeed Insights, DataForSEO, and OpenWebNinja.